{"id":3476,"date":"2023-05-17T12:39:37","date_gmt":"2023-05-17T16:39:37","guid":{"rendered":"https:\/\/www.sedaannualreport.com\/2025\/?page_id=3476"},"modified":"2026-05-07T22:34:18","modified_gmt":"2026-05-08T02:34:18","slug":"marketing","status":"publish","type":"page","link":"https:\/\/www.sedaannualreport.com\/2025\/marketing\/","title":{"rendered":"Marketing"},"content":{"rendered":"\n
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seda annual report 2025<\/p>\n\n\n\n

Selling The Savannah Region<\/h1>\n<\/div>\n\n\n\n
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SEDA celebrates 100 years<\/h3>\n\n\n\n
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2025 was both a time of reflection and a step toward the future as SEDA celebrated its 100th anniversary. <\/p>\n\n\n\n

Throughout the year, we honored our history in meaningful ways, beginning with our annual meeting, where historical decals in the lobby highlighted key moments from our past. Additional tributes included a retrospective social media campaign, special celebration events, and commemorative displays throughout SEDA\u2019s office.<\/p>\n\n\n\n

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SEDA continues to collaborate on marketing efforts for RISE<\/h3>\n\n\n\n
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Workforce initiatives remained a major focus in 2025. The marketing team supported the Regional Industry Support Enterprise (RISE) across multiple initiatives.<\/p>\n\n\n\n

The two-day RISE Job Palooza, which included 124 employers and more than 2,400 job seekers, including more than 300 displaced International Paper employees. The team worked strategically to align our messaging and outreach, resulting in one of the largest job fairs in the region\u2019s history. The marketing efforts led to more than 8,000 unique users visiting the RISESavannah.com job board and more than 78,000 social media impressions.<\/p>\n\n\n\n

A new storytelling initiative, Industry Insiders, was implemented in 2025 to connect young professionals with students across the region. Marketing led video production and developed digital content featured on RISE and Succeed in Savannah social media platforms, highlighting real people and real success stories across our region\u2019s industries. RISE even went viral with Effingham\u2019s Kaydence Stearns, who works for Aerodynamic Aviation. Her TikTok story had more than 67,000 views and led to multiple inquiries on job opportunities.<\/p>\n\n\n\n

The Succeed in Savannah campaign continued in 2025 with ongoing website enhancements and targeted digital content promoting career opportunities and quality of life in Coastal Georgia. The RISE website also launched giving the team a stronger digital home for sharing workforce resources and telling our region\u2019s story. Marketing also supported SEDA\u2019s participation in Visit Savannah\u2019s Surprisingly Savannah: The Mobile Tour, activating select stops as workforce recruitment locations to promote employment opportunities in Coastal Georgia.<\/p>\n<\/div>\n\n\n\n

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St. Patrick\u2019s Day and Thanksgiving Mailers<\/h3>\n\n\n\n
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SEDA\u2019s annual mailers reflect the personality of the region itself, thoughtful, polished and distinctly Savannah.<\/p>\n\n\n\n

In 2025, the St. Patrick\u2019s Day mailer marked SEDA\u2019s 100-year anniversary. To commemorate the occasion, partners received a bottle of Veuve Clicquot champagne in recognition of a century of investment, job creation and regional growth. The centennial edition honored Savannah\u2019s St. Patrick\u2019s Day tradition while recognizing the businesses and leaders who have shaped the region\u2019s progress.<\/p>\n\n\n\n

The Thanksgiving mailer followed later in the year, continuing SEDA\u2019s tradition of thanking the partners who help move the region forward.<\/p>\n<\/div>\n\n\n\n

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SEDA Annual Meeting<\/h3>\n\n\n\n
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Kicking off our 100-year anniversary, SEDA\u2019s 2025 Annual Meeting drew a strong crowd and highlighted the initiatives shaping the region\u2019s continued growth.<\/p>\n\n\n\n

The event featured founder of Fans First Entertainment and the Savannah Bananas Jesse Cole, who delivered remarks focused on innovation, leadership and building memorable experiences. And yes, we won\u2019t forget that the morning even included a bit of dancing.<\/p>\n\n\n\n

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Learn about the Savannah Economic Development Authority’s (SEDA) marketing initiatives in the 2025 annual report. This page covers SEDA\u2019s 100th anniversary milestones, the record-breaking RISE Job Palooza, and highlights from the SEDA Annual Meeting featuring Jesse Cole.<\/p>\n","protected":false},"author":5,"featured_media":5787,"parent":0,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3476","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nMarketing - SEDA : Annual Report<\/title>\n<meta name=\"description\" content=\"Learn about the Savannah Economic Development Authority's (SEDA) marketing initiatives in the 2024 annual report. 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